An Instagram influencer, the dream job for anyone who lives on social media! However, like any influencer will tell you, it takes hard work and dedication! As an award-winning social and influencer agency, we’re here to give you all the details on how to make it as an Instagram influencer.
Who Are You?
First, find your niche. If you don’t know what you’re passionate about or what area you want to influence, you’ll struggle to gain an engaged audience. Are you clothes-obsessed and fashion-savvy, or are you mad for beauty and lifestyle? It’s all about authenticity, so posting something you’re not passionate about won’t get you fired up to create content. Be real with your audience, there’s nothing that your followers appreciate more than transparency and a genuine love for the brands you’re influencing. Once you’ve got this point on lock, the rest will flow easily!
Reach & Engagement
Having a large following isn’t the be-all and end-all, as influencer marketing has evolved, brands now realise that engagement counts for more than just follower numbers. If you’ve got thousands of followers but little to no engagement, your content won’t reach far. The key to combatting this issue is to be authentic and publish visually great content. If the content is there, the engaged followers will follow.
As an Instagram influencer, stunning content is key, it’s what the platform’s built on! Take a look at the feeds of your favourite influencers, you’ll almost always notice a theme occurring. Whether the theme consists of alternating images and colours, or a totally monochrome vibe throughout, there’s always a method to the madness! Like with any job, organisation and structure are key. Planning your posts in advance is important, it means you can be certain each post will harmonise with each other on your feed. As well as this, investing in some great editing software will set your content apart from the rest.
Are you an influencer or just starting out your influencer journey? Either way, you need to get yourself signed up to our influencer agency! From micro to medium, to mega, we want you! Sign up here on our influencer enrolment page and let’s change the influencer game. 0161 222 3450 https://staging.engagehub.co.uk/contact/